Friday 11 May 2007
A man falls in slow motion from a high building. Upon impact the concrete paving gives way and ripples in concentric waves as it absorbs the energy of his fall. There is an idea out there that the world is not solid any more. Now that everyone can speak to anyone while on the move or open a web page from anywhere, the ground beneath our feet is no longer hard, but 'soft', as in 'software'.
In another TV advert, familiar to anyone in the UK, a person walks towards a building and the walls collapse before them, enabling them to pass unhindered, and meet with their friends on the far side. Barriers are collapsing. Urban space is no longer dumb but smart. We are able to meet, share, form groups, and create in ways unimaginable before.
These adverts brilliantly capture new concepts. And they highlight
that we are now at a moment when these ideas are breaking out of
small labs and art events. The key creative from Saatchi & Saatchi
behind the celebrated mobile phone adverts, Paul Domenet, is
a speaker in 'Use Your Imagination', a one day event at the
Social Technologies Summit presented by a major new research
institute called Imagination@Lancaster.
The event sets out to :
Inspire with the possibilities of interdisciplinary collaboration /
Show artists what engineers get excited about, and vice versa /
Seed collaborations by enabling people to meet in structured
and informal ways.
We live in an age when the future of the next few hundred years is being written. Just as the printing press and the steam engine changed history, so the decisions made now about the design of the technologies we use will shape our lives tomorrow.
It is not just scientists who are engineering this future, but artists and DIY technologists also. This unique event begins with the aim of 'open sourcing' some of the technologies and concepts that are reshaping our lives today.
Participants include :
Steve Dietz (YProductions) / Giles Lane (Proboscis) / Linda Doyle (Trinity College Dublin) / Charlie Gere (Lancaster University) / Kristina Andersen (STEIM) / Paul Domenet (Saatchi & Saatchi) / Nina Wakeford (INCITE) / Alan Dix (Lancaster University) / Eric Paulos (Intel Research) / Laura Watts (Lancaster University) / Drew Hemment (Futuresonic & Lancaster University) / Anne Galloway (Carlton University)
The focus of the event will be two high profile sessions of keynote presentations, followed by participatory sessions :
Creativity and innovation occurs at the boundaries... the conception, production, management and use of our 'material world' increasingly relies on the convergence of science, technology, social science, arts and humanities. Nanotechnology, intelligent materials, ambient, mobile, ubiquitous and visualisation technologies provide opportunities for the convergences of the products we use, the clothes wear, the places in which we live and work, and the media we engage with for work and leisure. In order to create this material world we must have the visualisation and creative skills to access and combine the technologies, but also an understanding of sustainability; the social, economic, and environmental factors, as well as an insight into production, management and historical contexts.
To work with leading designers and innovators across the globe to build an 'Imagination Laboratory', to enable people and organisations to engage with academia in a dynamic and creative way, using time and space to research and imagine futures. The laboratory would be part of a global network of similar places to enable virtual as well as co-located engagement in research and development.
DELEGATE PASS Ticket Info
The Delegate Pass gives you access to the Social Technologies Summit,
all Futuresonic seminars and talks, and all Futuresonic Live and Urban Play
events over the festival weekend.
Conference places limited - advance booking essential.
Convened by Drew Hemment.
'Mistress of Ceremonies' Anne Galloway.
Thanks to Ben Russell, Charlie Gere, Kirk Woolford.